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FORMATION OF PRICE COMPETITIVENESS TEXTILE INDUSTRY PRODUCTS IN MARKETING STRATEGY

Abstract

An important task of light industry is the production of goods that, in quality and naturally in quantity, would satisfy the needs of the population of our Republic. The implementation of this task should ultimately be aimed at achieving sustainable production in conditions of fierce competition, which is explained by the expansion of foreign-made goods into our domestic market, which today is not fully able to withstand this onslaught.

Keywords

The enterprise's pricing strategy, marketing, marketing, the level of sales, average cost.

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References

  1. Information source of the association «Ўзтўқимачиликсаноат»
  2. Clulow, Val; Gerstman, Julie; Barry, Carol (1 January 2003). "The resource-based view and sustainable competitive advantage: the case of a financial services firm". Journal of European Industrial Training. 27
  3. Hasanova S. Improving the effectiveness of strategic management in textile enterprises. MODELS AND METHODS FOR INCREASING THE EFFICIENCY OF INNOVATIVE RESEARCH: a collection scientific works of the International scientific conference (11October 2023) - Berlin:2023. Part 27 – 250
  4. Yusupov S. Кучли рақобат шароитида Ўзбекистон тўқимачилик саноати корхонларини ривожлантриш стратегиялари.(Ихт.08.00.13-Менежмент иқт.фан.доктори илмий даража)//ТДИУ, –Т.:2018

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