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SOCIOCULTURAL ASPECTS OF GESTURES AND SIGN LANGUAGES

Abstract

This article is devoted to the sociocultural aspects of gestures and sign languages. Linguistic aspect in the media is of great importance for the culture of speech and the development of language and sign language in general. This aspect not only shapes linguistic consciousness and structures in society, but also influences public opinion and values. Understanding this influence and actively participating in the linguistic culture of media content can contribute to the development of more literate and cultural communication in the modern world.

Keywords

Speech culture, advertising, television, slang, jargon, communication, sign languages.

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