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Vol. 12 No. 03 (2025)
International Multidisciplinary Journal for Research & Development

Articles

WAYS TO IMPROVE MARKETING MANAGEMENT IN A MANUFACTURING ENTERPRISE

Published 2025-04-01

  • Musayeva Shoira Azimovna

Musayeva Shoira Azimovna
Professor of Samarkand Institute of Economic and Service, Samarkand, Uzbekistan

Abstract

This article considers the importance of marketing principles in modern management theory, revealing the content of the analytical function, determining the main directions and indicators of marketing analysis, developing ways to improve marketing analysis in manufacturing enterprises.

Keywords

Enterprise, competition, management system, goods, demand, supply, sales, efficiency.

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References

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