DIGITAL AND SUSTAINABLE DIMENSIONS OF TOURISM SERVICES EXPORT IN UZBEKISTAN: A DATA-DRIVEN PERSPECTIVE

Abstract
This article explores the digital and sustainable dimensions of tourism services export in the Republic of Uzbekistan through a comprehensive statistical approach. Export data from 2018 to 2024 are analyzed to identify structural trends, regional diversification, and digital transformation in tourism-related services. The study reveals that tourism services consistently rank among the top contributors to the country’s service exports, with a strong orientation toward neighbouring CIS countries. The research applies SWOT analysis, comparative statistics, time-series methods, and structural assessment to evaluate the sector's performance and potential. Key findings highlight the growing role of digital platforms, the need for sustainable infrastructure, and the importance of institutional support. Based on the data-driven insights, the paper proposes strategic measures to enhance export capacity, promote eco-friendly tourism models, and support regional inclusion in Uzbekistan’s tourism economy.
Keywords
Tourism services export, Uzbekistan, digital transformation, sustainable tourism, statistical analysis, regional diversification, service economy.
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